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Onboarding Guide: Operator Platform - App Insights

View App Insights

View downloads, impressions, and conversion rates from app stores. Data is shown with graphs for easy comparison.

  • The insights module provides a detailed overview of all audience interactions split into a variety of different sections.

  • Each section has its own dedicated set of graphical displays of data. This data can be manipulated and viewed, allowing for time based analysis of audience activity to be undertaken.

  • The insights module is regularly updated to include new information and analysis tool to help gain deeper insights into audience behaviour.

  • The app insights screen provides data on the number of impressions and app downloads from the App Store and Google Play.

  • Data displayed also includes the average conversion rates of impressions vs downloads.

  • Graphical representations are also included for both impressions, downloads and conversion rate.