Nine ways to up audience engagement in the experience economy

Nine ways to up audience engagement - June 2022 Download Guide (2)

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Run an Internet search for how to increase audience engagement and generally, the first few articles that pop up will be centred on social media, more pictures, more regular posts etc. Whilst social media, and how a website is optimised, certainly has a crucial role to play in increasing traffic, views and hopefully subsequent interactions, it is only one element in the experience economy and visitor attractions arsenal. Given that visitor attractions the world over, are still to reach pre-COVID figures, if they ever do, and considering the change in behaviour the pandemic has wrought, there is a pressing need to investigate alternative means for growing visitor and audience engagement and income. Here are a few ways that will help in this regard.

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