Digital Innovation arrives at Wild Discovery Zoo
n-gage.io, the innovative attraction management software specialist, has announced a new partnership with Wild Discovery, a small zoo based in the North West to introduce its next-generation digital engagement and operations platform.
The collaboration will see Wild Discovery adopt n-gage.io’s attraction management software and mobile guest app to transform how the zoo connects with its visitors and manages day-to-day operations.
‘’The team at n-gage.io are thrilled to be supporting Wild Discovery to achieve success and enhance visitor experience’’ says Bryan Hoare, the Founding CEO of n-gage.io.
Located at Ribby Hall Village in Lancashire, Wild Discovery offers an interactive and educational experience with wildlife, inspiring guests of all ages to engage with animals and conservation.
Through the adoption of n-gage.io’s powerful SaaS-based platform, Wild Discovery will be able to enhance its visitor journey, streamline their communication and gain valuable insights into guest behaviour and operational performance.
The partnership will also see the introduction of a branded mobile app, providing guests with interactive maps, real-time information and rich multimedia content designed to elevate the overall experience. The app will give visitors easy access to event schedules, keeper talk times and educational content while allowing the Wild Discovery team to deliver targeted notifications, promote special experiences and encourage repeat visits.
“We’re delighted to be partnering with Wild Discovery, an attraction that shares our passion for education, engagement and innovation. The team at Wild Discovery is dedicated to offering a memorable and meaningful visitor experience and we’re excited to support them with a digital solution that empowers both their guests and their operations” says Bryan.
“We’re really excited to launch our new Wild Discovery app and bring a fresh digital dimension to the zoo experience,” said Neil Trickett, Director at Wild Discovery. “The app will give our visitors an engaging and interactive way to explore the zoo, discover more about our animals, and get involved with our conservation work. It’s a fantastic opportunity to connect more closely with our guests, both during and after their visit. The data insights provided through the n-gage.io platform will also help us better understand visitor behaviour and preferences, allowing us to continually improve the experience we offer and tailor our activities to what our guests enjoy most.”
The new system will provide Wild Discovery with a single, unified platform to manage guest engagement, staff operations and data analytics, offering real-time insights that help improve visitor satisfaction and operational efficiency. From animal encounters and keeper talks to conservation initiatives, every aspect of the visitor journey will now be supported through digital tools that enhance connection, convenience and enjoyment.
This latest partnership reinforces n-gage.io’s growing presence across the UK attractions sector, following successful collaborations with leading visitor destinations such as Longleat Safari Park, Northumberland Zoo, Jimmy’s Farm and many more. Together, these projects demonstrate the power of digital transformation in creating more engaging, efficient and insight-driven visitor experiences.
